LAND ROVER
Land Rover has been creating the history of 4WD automobile, renowned as the best luxury SUV automotive manufacturer in the globe. Its ceaseless efforts to develop state-of-art technology have opened a new horizon for SUV vehicles.
Since 1946 when Maurice and Spencer Wilks manufactured 4WD automobiles which were novelties then in Britain, Land Rover has adhered to manufacturing only 4WD vehicles for 72 years. Land Rover was focused on the safety of the drivers and passengers with its features of powerful engines and firm body, and was the progenitor of a 4WD vehicle that runs through any types of road conditions.
Land Rover has proposed the future of 4WD vehicles by continuing to develop and introduce cutting edge technologies including the first electronic air suspension for 4WD automobiles, aluminum V8 engine, the first 4-channel ABS brake, Hill Decent Control, Terrain Response System, and so forth. It has been leading the SUV markets today with furnishing SUV cars with high technology and luxury features.
Land Rover has three distinctive pillars, Rage Rover representing luxury, Discovery representing leisure and Defender representing dual-purpose.
Land Rover has annually released its upgraded models that retain its purebred heritage and simultaneously feature cutting edge off-road performance. Land Rover is aiming to make a further leap with a lineup consisting of the flagship luxury SUV Range Rover, a cutting-edge technology filled luxury SUV Range Rover Sport, the most beautiful vehicle in the world Range Rover Velar, luxury compact SUV All New Range Rover Evoque. The premium family SUV representing leisure pillar includes significantly improved practical and multi-purpose Discovery and the most dynamic model of all the Land Rover vehicles, Discovery Sport.